Tooru Honda has always been fascinated by the story of the Chinese Zodiac that her beloved mother told her as a child. However, a sudden family tragedy changes her life, and subsequent circumstances leave her all alone. Tooru is now forced to live in a tent, but little does she know that her temporary home resides on the private property of the esteemed Souma family. Stumbling upon their home one day, she encounters Shigure, an older Souma cousin, and Yuki, the "prince" of her school. Tooru explains that she lives nearby, but the Soumas eventually discover her well-kept secret of being homeless when they see her walking back to her tent one night. Things start to look up for Tooru as they kindly offer to take her in after hearing about her situation. But soon after, she is caught up in a fight between Yuki and his hot-tempered cousin, Kyou. While trying to stop them, she learns that the Souma family has a well-kept secret of their own: whenever they are hugged by a member of the opposite sex, they transform into the animals of the Chinese Zodiac. With this new revelation, Tooru will find that living with the Soumas is an unexpected adventure filled with laughter and romance. [Written by MAL Rewrite]

Under the tutelage of the great demon warlock Romberg, Ike grew up with knowledge regarding an ancient advanced civilization that once ruled the land. Coupled with his innate talent in magical arts, this upbringing allows Ike to quickly rise in the Demon Lord's army ranks, leading his brigade to consecutive victories against humans. However, Ike has a secret—he is a human himself. Despite knowing all too well the consequences if this information is ever to leak, Ike is willing to face such immense danger to achieve his goal: find a way for humans and demons to coexist and stop the war that has been carried on for far too long.

Known for her semblance to the Sadako character of The Ring series, Sawako Kuronuma is given the nickname "Sadako" and misunderstood to be frightening and malicious like her fictional counterpart, despite having a timid and sweet nature. Longing to make friends and live a normal life, Sawako is naturally drawn to the cheerful and friendly Shouta Kazehaya, the most popular boy in her class. From their first meeting, Sawako has admired Kazehaya's ability to be the center of attention and aspires to be like him. When Kazehaya organizes a test of courage for the entire class and encourages her to attend, Sawako sees this as an opportunity to get along with her classmates, starting with Ayane Yano and Chizuru Yoshida. Through each new encounter and emotion she experiences, Sawako believes that meeting Kazehaya has changed her for the better. Little does Sawako know, her presence has also changed Kazehaya.

For more than 30 years, Dariel has been a loyal soldier in the Demon King's army, having been raised by Granverza, one of the Four Heavenly Generals. However, as Dariel lacks any magical potential, he is nothing but a disgrace in the eyes of Granverza's son, Bashubaza, who fires Dariel right after assuming his father's position as a general. Stripped of a home and a job, Dariel wanders the forests, where he stumbles upon a human girl named Marika running from a monster. After Dariel intervenes to help Marika, she invites him to stay at her village in return. There, he discovers that the reason he has zero suitability for magic as a demon is that he is, in fact, a human. However, Dariel is no ordinary human. Possessing potential that far outweighs even heroes, Dariel may soon find himself involved in the humans and demons' seemingly never-ending conflict, facing against the race he once considered allies.