The coming-of-age battle story will center on the famous 17th-century Japanese warlord Date Masamune when he was young. The Date clan took its name from the Date region of the former Mutsu province, which comprises part of the modern-day city of Date. The anime will be the first in the city's "Kirari na Wonder Project" (Twinkling Wonder Project), which aims to highlight tourist attractions and the appeal of the region. Gainax's newly founded Fukushima studio will work on the anime, and will complete it at the end of March. The anime will have a private screening in April and will also screen in anime events and be posted online.

It was Meiji 38 (1905), the Russo-Japanese War that had begun since the previous year was getting hard. In this severe circumstance, they reorganized the Raimu Squad. The members of the Raimu Squad were the girls. They were just like other ordinary girls who went to schools and yearned for love, except that they had "Raimu." Inukai Tsuyoshiro was a young man who was newly chosen to be the leader of the squad. He was ambitious to fight for Japan. When the young man met the five girls, the new chapter of "Raimu" began.

A Cinderella story of sorts, Fashion Lala stars a little girl named Miho who doesn't get along with her family. Miho loves to design clothing, but her aunt and three cousins don't believe that such a young girl is capable and mock her designs. Meanwhile, a contest for the new "Disco Queen" is coming up, and Miho wants nothing more than to be able to design a dress for someone to wear to the competition, since she's too young to enter herself. With determination and a little bit of magic, Miho's dreams just might come true!